Anzeige – Numéro Berlin https://www.numeroberlin.de Fri, 03 Nov 2023 14:28:05 +0000 en-US hourly 1 COLMAR TURNS 100: THE VISION OF VIDES https://www.numeroberlin.de/2023/11/colmar-turns-100-the-vision-of-vides/ Thu, 02 Nov 2023 16:56:15 +0000 https://www.numeroberlin.de/?p=41066 AN ANNIVERSARY TO CELEBRATE: COLMAR TURNS 100 AND TEAMS UP WITH JOSHUA VIDES

To celebrate the 100 year anniversary, the Monza-based company has chosen American artist Joshua Vides for a collaboration.

Joshua Vides, a 33-year-old artist hailing from Palo Alto, California, ventured into the world of streetwear brands before establishing his own globally acclaimed CLSC brand, present in over 400 stores worldwide. His artistic journey took a significant turn in 2017 when he gained recognition for his custom-painted Nike Air Force 1, resembling a black-and-white comic book head, setting the stage for his unique artistic identity. Transitioning to visual art in 2018 with Reality to Idea, Vides began crafting entire worlds with his distinctive manual mark. Collaborating with luxury and streetwear brands, the Museum of Contemporary Art in Chicago, and even Google, he showcased the versatility of his artistic vision. In early 2022, a meaningful collaboration with Colmar unfolded, starting from the brand’s historical archive and extending to interventions on their best-selling garments. Approaching collaborations with an open mind, Vides drew inspiration from the shared attributes of artists and athletes, emphasizing constant creativity, resilience, and the satisfaction of overcoming challenges. The resulting collection, commemorating Colmar’s 100th anniversary, comprises ten garments that intricately reflect the essence of the brand. Standout pieces include jackets and a reversible padded vest featuring Vides’ unmistakable black-and-white design on one side, juxtaposed with a black version showcasing the iconic 1923 Colmar logo on the other. The iconic 1970s Ceffa jacket underwent a creative transformation into a cashmere and wool lacquard knit, paying homage to the brand’s rich history.

Vides reinterpreted the Colmar logo in black and red, playing with the brand’s signature colors.

The capsule collection is rounded out by caps adorned with ski goggle designs, a logo scarf, a sweatshirt, cotton pants, and a t-shirt featuring a historic photo of Croatian ski champion Ivica Kostelic. Vides reinterpreted the Colmar logo in black and red, playing with the brand’s signature colors. Expressing his resonance with Colmar’s commitment to achievement, Vides identifies himself as a competitive person, finding inspiration in the brand’s profound pursuit of success.

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MARÍA ESCOTÉ x DESIGUAL: A VIBRANT FUSION OF ECLECTICISM AND SUSTAINABILITY https://www.numeroberlin.de/2023/11/maria-escote-x-desigual-a-vibrant-fusion-of-eclecticism-and-sustainability/ Thu, 02 Nov 2023 11:02:07 +0000 https://www.numeroberlin.de/?p=41206 María Escoté’s Madrid studio is a captivating symphony of creativity, with music as its backdrop.

The eclectic playlist that fuels her inspiration includes the likes of Bad Bunny, David Bowie, Lana del Rey and others. It sets the tone for her work, filling the air with the promise of something unique.

María Escoté, one of Spain’s most celebrated designers, is known for her distinctive and iconic creations. Her portfolio includes dressing celebrities like Miley Cyrus and Zendaya and contributing to successful TV productions. But what truly distinguishes her is her ability to blend elements of naiveté, punk, and techno into her designs, creating a unique fusion that sets her apart in the world of fashion. From this eclectic universe springs her latest collection for Desigual, an invitation to revisit the dance floor hits of the late ’90s and early 2000s. It’s a journey that combines sustainability and bold aesthetics, perfectly capturing the spirit of the Y2K era. María Escoté’s collaboration with Desigual has given birth to an extraordinary collection. It’s a fusion of sustainability and bold aesthetics, and color takes center stage. The vibrant hues of red, purple, and neon green dance harmoniously with classic black and various shades of blue denim, representing a conscious and eco-friendly approach to fashion.

“In my designs, I mix naivety with punk and techno.”

The campaign, captured by photographer Txema Yeste, masterfully translates Raver aesthetics into luxurious looks. While club kids of the past reveled in excess, María reinterprets these elements with a modern touch. As an example, a stretch dress with asymmetrical ruffles is paired with a premium limited-edition leather bag and an oversized unisex hoodie, reflecting the playfulness and luxury of the collection. The prints in this collection are graphically striking, featuring elements like stripes, thermal optical effects, zoomed-in four-color prints, and even a playful collage of cat images. María proudly describes it as the “freakiest and boldest print” they’ve ever designed. Iconic unisex sweatshirts, season after season’s must-have, are adorned with this whimsical cat print, as are ruched sweaters. These pieces are paired with jeans, skirts, and denim patchwork handbags, enhancing the collection’s Y2K aesthetics.

“I am very happy that many people feel empowered, beautiful, smart, or creative when they wear our clothing.”

Desigual, a global fashion company founded in Barcelona in 1984, is known for its unique and extraordinary creations that allow thousands of people to express their best selves in a positive and authentic manner. With over 2,600 employees, the brand is present in 109 countries through ten distribution channels, 393 stores, and six product categories. Colorful, rebellious, creative, passionate, and unique – María Escoté is undoubtedly one of the most internationally recognized Spanish designers. With a family deeply rooted in the creative arts, María has channeled her artistic upbringing into her own unique streetwear brand, now seen on streets worldwide. Her creative spirit is unmatched, and her latest collaboration with Desigual is a testament to her ability to infuse vibrancy and innovation into the world of fashion. The collection will be launching today at Desigual.com.

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JIMI PALAIS x KaDeWe https://www.numeroberlin.de/2023/08/jimi-palais-x-kadewe/ Mon, 21 Aug 2023 15:45:40 +0000 https://www.numeroberlin.de/?p=39250

JIMI PALAIS, the Hamburg-based luxury brand established by Jeffrey Orlando Rigo Berger and Dennis Garbe, will open a pop-up store at KaDeWe in Berlin on August 21, followed by a get-together event at the legendary department store on August 25.

JIMI PALAIS is presenting its fashion collection inspired directly by the Land Of The Lazy Monkeys and the fabulous world of Cotton Candy.

Aiming to share culture with everyone, this new collection proposes to embody elegance and playfulness on a high quality level.

Paying close and exact attention to detail and quality, the German luxury brand JIMI PALAIS is 100% made in Europe.

The two friends behind this creative universe have the ambition to take the luxury brand to the top of the fashion and creative scene, and are already known for their distinctive creations that break with the traditional world of fashion and luxury.

JIMI PALAIS is bold and everyone is welcome to be part of the community.

Spreading a fresh and positive mindset the JIMI PALAIS lifestyle is recognizable among so many others. An integral part of the culture, whether through references or collaborations with artists, events or food brands, JIMI PALAIS has internalized the DNA of luxury and exudes it with a certain down-to-earth attitude – Maybach x Döner.

From August 21 until September 02 Berliners have the chance to dive into the meticulous world of the brand at KaDeWe. And JIMI PALAIS is already up to the next highlight in their brand history with opening their first very own store in Hamburg on September 01.

Both is where dreams and design come to life and where you will find high quality garments made exclusively from luxurious fabrics, with delicate and extravagant textures as well as intricate embroidery. Wearing the collection is in itself a new and sensual experience. The clothes give you the agility of the languorous movements of the lazy monkey and the allure of the ethereal beauty of spun sugar.

Register HERE to join for the official KaDeWe popup opening event on August 25.

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INTRODUCING THE NEW BALANCE WRPD RUNNER WITH FUELCELL™ TECHNOLOGY https://www.numeroberlin.de/2023/08/introducing-the-new-balance-wrpd-runner-with-fuelcell-technology/ Wed, 16 Aug 2023 08:00:02 +0000 https://www.numeroberlin.de/?p=38844 Looking for a literally seamless performance between futuristic design and lifestyle?

“Introducing the New Balance WRPD Runner with Fuelcell™ technology” from New Balance, which breaks down the familiar boundaries of the old, merging into new forms.

Headquartered in Boston, MA, New Balance‘s purpose is to empower people through sport and craft to create positive change in communities around the world. For 75 years, New Balance has been offering premium quality, made in the U.S. products.

When we go on the hunt for a shoe today, our aspiration is to find a model that combines all our needs and accompanies us in the most diverse situations in life. This, the WRPD Runner gives a contemporary and at the same time timeless concept in itself, combines technical functionality, thanks to Fuelcell technology, lifestyle and innovative design,

Resulting in an inimitable feeling of dynamism.

If you take a closer look at the design you will discover a very clear reference to the iconic New Balance running design, which we know only too well, extended to an oval shape as a futuristic interpretation of the retro running models. Made from suede and sober knit with a retro silhouette and an futuristic exaggerated crashpad at the heel, the WRPD Runner comes to life within a balance of archival inspiration and contemporary lifestyle. New Balance offers a combination of exaggerated proportions and minimalist restraint while incorporating its recognisable N embroidered on the sides. In addition to the classic New Balance individual elements that have been reworked beyond recognition and integrated naturally, the outsole, with its curved and sculpted contours, offers movement with a wavy profile that has never been seen before. Special feature is the FuelCell technology, a special foam that makes up the midsole and the wavy tread pattern, for a comfortable feel, no matter when, no matter where.

Senior footwear designer Charlotte Lee at New Balance explains:

“The WRPD Runner is a new concept driven by the unique space where style and performance meet.”

The first Sea Salt” colourway, composed in part of suede, will be available on the New Balance website and select retailers from 16 August 2023 for 180€. Other colours will be launched in the coming months.

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POINTS OF VIEW: VERSACE JEANS COUTURE SS23 https://www.numeroberlin.de/2023/05/points-of-view-versace-jeans-couture-ss23/ Wed, 24 May 2023 08:00:20 +0000 https://www.numeroberlin.de/?p=36946 Versace Jeans Couture is promoting youth culture and emerging talent.

Versace Jeans Couture is using its history of promoting youth culture and emerging talent as the foundation for its Spring-Summer 2023 Denim campaign. This time, the brand has chosen New York City as the focal point for its campaign, showcasing the city’s creativity and energy.

The campaign takes on a new format that brings the seasonal collection to life. American photographer Grace Ahlbom has captured the images in the streets of downtown New York, creating a “photo story meets diary style” that conveys individual reflection, creative expression, and intimacy. Musician Aaron Maine of Porches, a synth-pop band formed in the suburbs of New York in 2010, is the campaign’s star, along with 20-year-old multi-talented artist Talia Goddess, who was born and raised in Brooklyn.

Photo story meets diary style..

The campaign features the beauty of everyday life in New York City, capturing the hidden experiences and mundane moments of the city’s Lower East Side. By showcasing the city from the viewpoint of its talented inhabitants, the campaign provides insight into personal moments of reflection.

The photos showcase Aaron and Talia wearing key pieces of the Versace Jeans Couture Spring-Summer 2023 collection, including matching denim skirts and bralette sets, oversized jackets, and men’s co-ords inspired by the Versus Versace Spring-Summer 1997 collection, Twigs and Roses. The retro pieces are illuminated by the city’s backdrop, providing a touch of New York’s timeless magic to the campaign.

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CALVIN KLEIN SS23: CONFIDENCE IN COMFORT https://www.numeroberlin.de/2023/03/calvin-klein-ss23-confidence-in-comfort/ Wed, 15 Mar 2023 13:00:57 +0000 https://www.numeroberlin.de/?p=36032 Calvin Klein is a brand that has always been known above all for one thing: its iconic campaigns, often graced by the world stars of our time.

For their spring 2023 campaign, Calvin Klein didn’t miss the opportunity to assemble a surprising yet perfectly fusing mix of dynamic talents who interpret the brand in their own unique way.
Aaron Taylor-Johnson, FKA twigs, JENNIE, Kendall Jenner and Michael B. Jordan, photographed by duo Mert Alas & Marcus Piggott, is an extension of the ‘Calvins or nothing’ concept, seen as a representation of one’s sensuality and confidence, expressing the true character of each talent.

All talents find their personal way to give the campaign their own touch:
JENNIE
focuses on her definition of minimalism, Kendall Jenner shows herself from an intimate, sensual side, FKA Twigs goes a very special way again and even presents an unreleased track in the course of the campaign, staging herself in her personal art of motion.
Actor Michael B. Jordan makes the campaign a symbol of energy and passion while Aaron Taylor-Johnson’s magnetic presence resonates in the images.
The campaign focuses on Calvin Klein’s signature underwear in a wide range of new styles. Here, the sportier fits meet Modern Cotton performance designs. But Calvin Klein also presents equally sensual lace options like Sheer Marquisette and the Geo Lace Triangle Bra in the process.

One thing, however, cannot be missing either: And that is denim. The iconic styles of the 90s experience their modern revival and present themselves in new washes and silhouettes.

Calvin Klein’s spring campaign, launching on March 15, awakens a longing for soft sunshine, mild temperatures and, above all, confidence in comfort.
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